Find the best hotel deals across Marriott, Hilton, Hyatt, IHG, Accor, and more — ranked by total value. Compare cash rates and points redemptions side by side to see which booking method saves you the most. Updated daily with the highest-value hotel bookings worldwide. Book direct through Gondola and earn your hotel loyalty points, credit card points, and 3-7% Gondola Cash back on every reservation.
Find the best hotel points deals in Florence for January 2027. Compare cash rates and points redemptions across Marriott, Hilton, Hyatt, IHG, Accor, and more, ranked by total value. See which booking method saves you the most. Updated daily with the highest-value hotel bookings in Florence. Book direct through Gondola and earn your hotel loyalty points, credit card points, and 3-7% Gondola Cash back on every reservation.
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Last updated July 10, 2026
For January 2027, Gondola compared live cash and points rates across Florence's hotels and narrowed them to the 6 with the best points value, ranked by how far your points go against the cash rate. The strongest points redemption is The St. Regis Florence: 103,000 Marriott Bonvoy points a night for a room that costs $1,681 in cash, about 1.63 cents per point. For a more everyday stay, Wyndham Garden Florence runs 15,000 Wyndham Rewards points a night versus $232, around 1.55 cents per point. Hotels near the Duomo and Ponte Vecchio have top-tier points redemptions. Florence's cash rates can get steep in peak season, so points are the move. Every booking is direct with the hotel, so you keep your hotel loyalty points and status nights, earn your credit card points, and get 3-7% back in Gondola Cash on top of all of it.
| # | Hotel | Points program | Cash / night | Points / night | Value per point |
|---|---|---|---|---|---|
| 1 | The St. Regis FlorenceFlorence, St Regis | Marriott Bonvoy | $1,681 | 103,000 | 1.63¢ |
| 2 | Wyndham Garden FlorenceFlorence, Wyndham Hotels | Wyndham Rewards | $232 | 15,000 | 1.55¢ |
| 3 | IL Tornabuoni The Unbound Collection by HyattFlorence, The Unbound Collection | World of Hyatt | $397 | 45,000 | 0.88¢ |
| 4 | The Excelsior a Luxury Collection Hotel FlorenceFlorence, Luxury Collection | Marriott Bonvoy | $841 | 95,500 | 0.88¢ |
| 5 | W FlorenceFlorence, W Hotels | Marriott Bonvoy | $1,043 | 121,000 | 0.86¢ |
| 6 | Sina Villa Medici, Autograph CollectionFlorence, Autograph Collection Hotels & Resorts | Marriott Bonvoy | $337 | 47,569 | 0.71¢ |
It depends on the property. Gondola ranks each hotel by its points value, shown as cents per point in the table above. The higher that number, the more you get by redeeming points instead of paying cash.Hotels near the Duomo and Ponte Vecchio have top-tier points redemptions. Florence's cash rates can get steep in peak season, so points are the move.
Right now it is The St. Regis Florence at about 1.63 cents per point, redeeming 103,000 Marriott Bonvoy points for a night that would otherwise cost $1,681.
Yes. Gondola books directly with the hotel, so you keep your hotel loyalty points and status nights and earn your credit card points. On top of all of that, you get 3-7% back in Gondola Cash, where $1 in Gondola Cash equals $1 toward your next hotel booking.
Gondola refreshes these rankings regularly from live rate data. This page was last updated July 10, 2026.
Gondola runs a free MCP server that connects hotel search and booking directly to AI assistants like ChatGPT, Claude, Cursor, and other MCP clients. Ask for Florence points deals in plain language and get live member rates with cash and points side by side, including the cents-per-point value shown above. Add it to your AI client at mcp.gondola.ai/mcp, with no API key required.
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